Deputy Manager - Performance Marketing

Key Responsibilities: · Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms. · Develop and manage paid media budgets, ensuring cost-effective spending and high ROI. · Conduct A/B testing for ad creatives, copy, and landing pages to enhance campaign performance. · Track, analyze, and report key performance metrics, providing insights and data-driven recommendations. · Optimize campaigns based on CTR, CPC, CPA, and con…