Operational Backend – Lead Generation

Key Responsibilities Lead Response & Engagement Be the first line of response for leads generated via: Custom OB (Outbound) initiatives Marketing email campaigns LinkedIn engagement and outreach Ensure prompt and professional and personalized communication with all incoming leads via email, LinkedIn Understand lead requirements, urgency, and fit before moving them forward. Lead Qualification & Appointment Setting Qualify leads based on predefined criteria (need, authority, timeline, relevance).…