Paid Media & Performance Specialist

OBJECTIVE: Under the supervision of the Director, Digital transformation the Paid Media & Performance Specialist will oversee and coordinate all paid media activities across the full funnel, from conversion-focused performance campaigns to upper-funnel brand and awareness initiatives. This role sits within the Digital Transformation team, which owns the performance and conversion media ads. In addition, this role is responsible for overseeing and coordinating the use of Marketing’s upper-funnel…