Senior Manager, Strategy (Social Media Focus)

<p>We’re looking for a Senior Social Media Strategist who translates cultural signals and platform dynamics into strategies that drive measurable business impact. You combine social expertise with AI-assisted insights to shape campaigns that resonate across creator ecosystems and social platforms.</p>
<p>You lead strategic thinking from insight to activation, guide cross-disciplinary teams, and act as a trusted advisor to clients. You’re comfortable navigating complex briefs, turning cultural signals into actionable strategies, and elevating the strategic quality of the work around you.</p>
<h2>Aufgaben</h2>
<ul>
<li>Lead the development of social-first strategies across organic content, creator partnerships, and paid amplification to deliver measurable business outcomes</li>
<li>Translate cultural signals, platform dynamics, and audience behaviour into clear strategic frameworks for integrated campaigns</li>
<li>Use AI tools and social listening platforms (Pulsar, GWI, Primetag) to identify cultural moments, audience insights, and growth opportunities</li>
<li>Define measurement frameworks and success metrics, continuously optimizing strategies through performance insights</li>
<li>Present strategic recommendations and campaign reviews to clients while guiding internal teams and mentoring junior strategists</li>
</ul>
<h2>Qualifikation</h2>
<ul>
<li>6+ years of experience in social media strategy within a digital or social-first agency environment</li>
<li>Deep expertise in platform ecosystems (TikTok, Instagram, YouTube, Twitch) and creator dynamics</li>
<li>Strong experience with social listening and insight tools (Pulsar, GWI or similar) to translate cultural and audience insights into strategies</li>
<li>Confident communicator with excellent presentation skills and experience leading client discussions</li>
<li>Fluent in English and German; additional languages (French, Italian, Spanish) are a plus</li>
</ul>
<h2>Benefits</h2>
<ul>
<li>Time to pack your bags for Paris, London, Milan, Hamburg or Berlin: you’re welcome to work abroad from any of our office locations</li>
<li>We love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshops</li>
<li>We work hard and play hard, bringing our global team together to collaborate, learn from one another and celebrate our successes</li>
<li>Don’t fancy the office today? Our hybrid remote policy lets you work from home two days a week</li>
<li>Keep your commute to a minimum: you’ll find all our offices right in the city centre</li>
<li>For motivational high-paws and comforting cuddles, your four-legged friend is absolutely welcome at our offices</li>
</ul>
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