Expansion Lead - Germany

<p>At SOUS, we help independent food &#x26; beverage entrepreneurs grow. We’re building what we believe will be the last employee a restaurant owner ever has to hire that touches a screen. Our AI agent handles what matters most: being found, powering commerce, and bringing guests back.</p>
<p>After strong traction in our home market, we’ve already <strong>secured our first customers in Germany</strong> and are now entering the next phase: <strong>scaling across the country</strong>. We’re hiring a <strong>Market Expansion Lead – Germany</strong> to help scale SOUS from early traction to a repeatable, country-wide growth engine.</p>
<p>This is not a country manager role and not a pure sales role. You’ll operate like a <strong>startup within a startup</strong>; building on existing momentum, owning execution on the ground, and working closely with the founders and central team.</p>
<p>You won’t be starting from scratch, but you <em>will</em> be responsible for turning early success into scale.</p>
<h2>Tasks</h2>
<p><strong>Revenue &#x26; Market Traction (Primary)</strong></p>
<ul>
<li>Own new merchant acquisition in Germany <em>(restaurants, chefs, and F&#x26;B brands)</em></li>
<li>Build on existing traction to scale merchant adoption nationally</li>
<li>Run full-cycle sales: outreach → close → onboarding</li>
<li>Build and close early pipeline, generating ARR</li>
<li>Identify the fastest-converting ICPs and GTM motions</li>
<li>Create local proof points and case studies to accelerate growth</li>
</ul>
<p><strong>Market Launch &#x26; Local Execution</strong></p>
<ul>
<li>Help make SOUS fully “Germany-ready” at scale</li>
<li>Act as local point of contact for early partners and strategic merchants</li>
<li>Represent SOUS at relevant local events and hospitality communities</li>
<li>Operate like a startup within a startup — moving fast, testing assumptions, and executing hands-on</li>
</ul>
<p><strong>Ops, Playbooks &#x26; Feedback Loop</strong> <em>(Light but Critical)</em></p>
<ul>
<li>Spot friction in onboarding, payments, and merchant experience</li>
<li>Create and refine the <strong>German go-to-market playbook</strong> for sales + partnerships.</li>
<li>Act as the <strong>voice of the German market internally</strong>, ensuring local needs are reflected in product, pricing, and processes</li>
<li>Help define when Germany is ready for scale and additional structure</li>
</ul>
<h2>Requirements</h2>
<ul>
<li>3–6 years experience in sales, business development, or commercial roles</li>
<li>Experience in a startup or fast-growing scale-up</li>
<li>Local network in restaurants industry is a plus</li>
<li>Fluent in <strong>German</strong> and strong in <strong>English</strong></li>
<li><strong>Comfortable selling before everything is perfect</strong></li>
<li>Open for travelling within DE, and occasionally to Amsterdam.</li>
<li>Curious about ops, legal, and “how things actually work”</li>
<li>High energy, low ego, strong ownership mindset</li>
<li>Willing to roll up your sleeves and do what’s needed to make the market work</li>
</ul>
<h2>Benefits</h2>
<ul>
<li><strong>Competitive base salary</strong> aligned with experience and market</li>
<li><strong>Strong, uncapped commission structure</strong> tied directly to impact</li>
<li><strong>Equity upside</strong> for strong performers as the market scales</li>
<li><strong>Remote-first setup</strong> with flexibility and regular in-person time</li>
<li><strong>Direct exposure to founders</strong> and real influence on company direction</li>
<li><strong>High ownership role</strong> with clear growth trajectory</li>
<li>The opportunity to <strong>scale a live market</strong>, not start from zero</li>
<li>A fast-moving, ambitious team building a category-defining product in food &#x26; hospitality</li>
</ul>
<p>Germany is already live at SOUS.</p>
<p>We have our first customers on the platform — now it’s time to <strong>scale nationally</strong>.</p>
<p>If you’re excited by the idea of:</p>
<ul>
<li>Owning a market,</li>
<li>Building on early traction,</li>
<li>And turning momentum into a repeatable growth engine,</li>
</ul>
<p>we’d love to hear from you!</p>
<p>Find more <a href="https://www.arbeitnow.com/english-speaking-jobs">English Speaking Jobs in Germany</a> on Arbeitnow</a>