Digital Marketing Intern (Strategy, Growth & Content Systems)

<p><strong>About viral(.)app</strong></p>
<p>viral(.)app is a high-growth SaaS startup building infrastructure for performance-driven UGC marketing. We help consumer brands understand what content works, why it works, and how to scale it systematically.</p>
<p>We operate at the intersection of <strong>data, content, and distribution,</strong> turning viral content from guesswork into an engineered growth channel.</p>
<p><strong>The Role</strong></p>
<p>This is not a typical “social media intern” role.</p>
<p>We are looking for a <strong>high-agency, analytically sharp generalist</strong> who wants to understand and influence how modern digital growth actually works, across content, paid acquisition, SEO and distribution systems.</p>
<p>Your responsibility is to <strong>connect the dots across channels</strong>:</p>
<ul>
<li>Why does content perform?</li>
<li>How does it translate into paid performance?</li>
<li>How do we systematically scale it across platforms?</li>
</ul>
<p>You will work directly with founders on <strong>core growth levers</strong>, not execution busywork.</p>
<h2>Tasks</h2>
<p><strong>What You’ll Actually Do</strong></p>
<p><strong>Growth Systems &#x26; Performance Marketing</strong></p>
<ul>
<li>Support and optimize <strong>Meta Ads performance loops</strong> (creative testing, hooks, iteration cycles)</li>
<li>Analyze what drives <strong>conversion, CTR, retention, and CAC efficiency</strong></li>
<li>Help build feedback loops between <strong>organic content → paid performance</strong></li>
</ul>
<p><strong>SEO &#x26; Distribution Strategy</strong></p>
<ul>
<li>Identify and execute <strong>SEO/GEO opportunities</strong> (programmatic pages, content clusters, search intent mapping)</li>
<li>Structure content to maximize <strong>discoverability across search + social</strong></li>
<li>Think in <strong>distribution systems</strong>, not just one-off posts</li>
</ul>
<p><strong>Content Strategy (Not Just Creation)</strong></p>
<ul>
<li>Translate insights into <strong>content briefs, frameworks, and scalable playbooks</strong></li>
<li>Work on <strong>UGC orchestration</strong> (briefing creators, structuring outputs, not necessarily filming yourself)</li>
<li>Ensure content aligns with <strong>performance data and growth hypotheses</strong></li>
</ul>
<p><strong>B2B Content &#x26; Copywriting</strong></p>
<p>Write sharp, insight-driven content for:</p>
<ul>
<li>X (Twitter), LinkedIn</li>
<li>Support <strong>LinkedIn growth systems</strong>, including automation tools and outbound workflows</li>
</ul>
<p><strong>Insight Generation</strong></p>
<p>Break down what’s working across:</p>
<ul>
<li>Competitors, High-growth startups, Consumer brands</li>
</ul>
<h2>Requirements</h2>
<p><strong>What We’re Looking For</strong></p>
<p><strong>Core Traits</strong></p>
<ul>
<li><strong>Systems thinker</strong>: You naturally connect channels, not treat them in isolation</li>
<li><strong>Analytical mindset</strong>: You care about <em>why</em> things work, not just that they work</li>
<li><strong>High agency</strong>: You don’t wait for instructions, instead you figure things out</li>
<li><strong>Structured communicator</strong>: You can simplify complex ideas into clear outputs</li>
</ul>
<p><strong>Skill Indicators (These are not Checkboxes)</strong></p>
<ul>
<li>
<p>Basic familiarity with <strong>performance marketing (Meta Ads or similar)</strong></p>
</li>
<li>
<p>Understanding of <strong>SEO principles</strong> (intent, structure, ranking logic)</p>
</li>
<li>
<p>Strong <strong>writing ability</strong> (clear, concise, insight-driven)</p>
</li>
<li>
<p>Interest in <strong>growth systems, funnels, and experimentation</strong></p>
</li>
<li>
<p>Comfortable using tools (or learning fast):</p>
</li>
<li>
<p>Analytics dashboards</p>
</li>
<li>
<p>Automation tools</p>
</li>
<li>
<p>AI tools for workflows</p>
</li>
</ul>
<h2>Benefits</h2>
<p><strong>What You Get</strong></p>
<ul>
<li><strong>Direct exposure to real growth strategy</strong></li>
<li>Work across <strong>paid, organic, SEO, and content systems</strong></li>
<li>High ownership early means your ideas will be tested and implemented</li>
<li>A steep learning curve in <strong>modern digital marketing infrastructure</strong></li>
<li>The opportunity to become <strong>exceptionally strong in a high-value niche</strong></li>
</ul>
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